Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work efficiently, provide analytics information, and enable advertising functionality. Similar technologies include pixel tags (web beacons), local storage, and device fingerprinting techniques.
We use cookies and similar technologies for the following purposes:
These cookies are essential for the operation of our website and cannot be switched off. They are usually set in response to actions you take, such as setting privacy preferences, logging in, or filling in forms. They do not store any personally identifiable information.
| Cookie | Purpose | Duration |
|---|---|---|
| session_id | Maintains user session state | Session |
| csrf_token | Cross-site request forgery protection | Session |
| cookie_consent | Records your cookie preferences | 12 months |
These cookies collect aggregated, anonymous information about how visitors use our website. They help us understand which pages are most and least popular and see how visitors navigate the site.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_* | Google Analytics | Distinguish unique users, measure site traffic | 2 years |
| _gid | Google Analytics | Distinguish users for 24-hour period | 24 hours |
| _gat | Google Analytics | Throttle request rate | 1 minute |
These cookies enable enhanced functionality and personalization, such as remembering your preferences for language or region. If you do not allow these cookies, some or all of these services may not function properly.
| Cookie | Purpose | Duration |
|---|---|---|
| lang_pref | Remembers preferred language | 12 months |
| tz | Detects time zone for scheduling | Session |
| dashboard_prefs | Saves reporting dashboard layout | 6 months |
These cookies are used across our advertising platform to serve relevant ads, measure campaign effectiveness, and build audience profiles. They may be set by us or by our advertising partners through our site.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| sa_uid | Singular Ads | Unique user identifier for frequency capping and attribution | 13 months |
| sa_sync | Singular Ads | ID synchronization with demand partners | 30 days |
| sa_seg | Singular Ads | Audience segment membership | 90 days |
| uid2_token | Unified ID 2.0 | Privacy-preserving cross-device identity | Refresh cycle |
When Singular Ads serves advertisements through our Platform on publisher websites and apps, we may set or read cookies on the end user's device for the following purposes:
All Platform cookies are subject to the IAB Transparency & Consent Framework. We only set advertising cookies when valid TCF consent has been obtained in jurisdictions where consent is required.
Our website and Platform may include content or integrations that set third-party cookies, including:
We do not control third-party cookies. Please review the respective privacy policies of these providers for more information.
Where required by law (including under the EU ePrivacy Directive, GDPR, and UK GDPR), we obtain your consent before placing non-essential cookies. Our cookie consent banner allows you to accept or reject specific categories of cookies. Strictly necessary cookies do not require consent.
You can change your cookie preferences at any time by:
Most browsers allow you to control cookies through their settings. You can typically find these controls under "Privacy" or "Security" in your browser menu. Note that blocking all cookies may impair website functionality.
We honor the Global Privacy Control (GPC) signal. When our systems detect a GPC signal from your browser, we treat it as a valid opt-out of the sale/sharing of personal information (for CCPA purposes) and limit cookie usage to strictly necessary purposes.
Some browsers offer a "Do Not Track" (DNT) setting. While there is no industry-wide standard for DNT, we treat DNT signals in the same manner as GPC signals for users in jurisdictions where such signals carry legal weight.
On mobile devices, our Platform may use advertising identifiers (Apple's IDFA and Google's GAID) instead of cookies. These identifiers serve similar purposes (ad targeting, frequency capping, attribution) and can be managed through your device settings:
We may update this Cookie Policy periodically. The "Last Updated" date at the top of this page reflects the most recent revision. We encourage you to review this page regularly.
For questions about our use of cookies: